Not everyone has the same needs, capabilities, and workflow, so it makes sense that there isn't a single best answer to this question. Some designers have more time than others and may use that time to create their own landing pages. Other designers are looking to get sites up and running quickly and might choose to buy a template instead. No matter which path you choose, these three resources should help you develop a website that reaches its full potential. If you’re interested in learning more about integrating PPC into your content marketing strategy and are ready to get started, From landing pages to blogs and event sites, we can help you get started with all your needs, contact us from WebPropelza.com  and we'll be happy to help.

Even if you’re just getting started, it’s never too early to start thinking about design. Design is an integral part of everything you’ll do as an entrepreneur, so understanding how design can affect your product is critical for success. If that sounds overwhelming, don’t worry A/B split testing can help take the guesswork out of web design.

After all sites in general, have a call to action. Make sure that you have one on every page. Don't just rely on a home page to get the job done. Have your call to action be central to the main purpose of the site. Also, make use of persuasive copy in your design description. Be honest, upfront and provide a full description of what it is you're trying to reach with the website. Select photos that are beautiful and look appealing and can provide information about how you will benefit your customers or clients with the products or services offered.